Yeah, it you long press on a push notification from an app it takes you to that app's details page. So you know exact what app is pushing the notifications. There is a button to disable notification from that app. And there's the uninstall button.
This is definitley a good upgrade. In the words of Google to the development community, "Don't annoy the user."
Do you have GO SMS? It might be a common factor as I get the same issue. I'm just not willing to remove it to find out.
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I've used Go launcher and Go SMS FOR A LONG time and didn't get any of these notification pop up, spamlike things.
I'm only on the thread because it just started for me after downloading a ton of educational apps so a simple one or two app narrowing is tough. I'm going to try the various detector apps mentioned here to see if it helps.