Funny, I hit the HTC Software Update button, oh...., about 155 times and still no go. Tried rebooting, tried via WIFI, tried via 3G, tried via phone charging and not charging...even tried taking it outside to let it see the northern lights.
About the only thing I didn't do was try a battery pull (because she has the body glove case on there and I don't want to break it ;-) ).