I think after being with them for 6 years that they would MAYBE ONCE cut me some slack in an upgrade 9 days early - but no, they say I have to pay full retail price for the note 2 if I wanted to get it.
I can't say I've had any issues with them and they SAY they care about customer loyalty, but I can surely attest that all they care about is their bottom line and not the customer. I remember when users would threaten to move to another carrier, companies would bend over backwards to keep them - but not any more.