I like to think that Berry Smooth has a level of polish that a lot of the other match-3 type games lack. We've put quite a bit of effort into the analytics side of things so we can keep an eye on things like the level difficulty which enable us to tweak the gameplay to keep it challenging without becoming frustrating.
We're also working on synchronisation so you can start playing on Android and continue on iPhone or Facebook. Expect that to be available in the next week or so.
synchronization is a cool thing! What we mean actually was those 'stand out things' from the player's point of view (gameplay mechanics, unique features and that sort of stuff)