[Phil Newsome]

Have a phone that is identified as AT&T and Alcatel. Have in interest in rooting and would ask if, in doing research, what brand would it be called? Guidance sought for the "Cameox" 5044R

[SpookDroid]

The brand would be Alcatel, BUT since it's a carrier-branded model, there MIGHT be customizations to the hardware/software that need to be taken into account in case you want to flash a different ROM so that ROM needs to be built for the exact same model number as yours or you might break something important (rooting, most times, should be the same across 'unlocked' models and carrier ones, though).