Okay sorry for the link bait. But the title of the thread illustrates my point.
To save RIM:
<rant>RIM should license BIS, BES to companies and individual phone users (screw the carriers). Wouldn't it be fantastic for them to write a client app to bring some of the awesomeness and security of the BB messaging.
I see them charging 19.99 a year or something to each end user. They would be opening up their customer base and making a great deal on each with repeated revenue.
Fooling around with hardware (which they have never excelled at) is ludicrous. They clearly don't know how to leverage their strengths.
Sure they can still make the low end garbage phones for those that don't want anything more. But for the high end phone market they need to do something like this to stay competitive and thrive.
Not as good Alternative: Go ahead and make a decent device - put Android on it for God's sake. Then add your messaging to it. But compared to my first option from above you can see how this would be lifting 10 thousand pounds of dung up a hill for a limited payback instead of lifting 1000 pounds of it and have a vastly bigger payback.
If the other handset makers and / or carriers fight back against doing messaging correctly and refuse to make direct deals with RIM for software only solutions (that would replace all of their inferior attempts), then reach out to companies and individual users that demand the best messaging and security possible for their high end devices.
Enough said.
</rant>
To save RIM:
<rant>RIM should license BIS, BES to companies and individual phone users (screw the carriers). Wouldn't it be fantastic for them to write a client app to bring some of the awesomeness and security of the BB messaging.
I see them charging 19.99 a year or something to each end user. They would be opening up their customer base and making a great deal on each with repeated revenue.
Fooling around with hardware (which they have never excelled at) is ludicrous. They clearly don't know how to leverage their strengths.
Sure they can still make the low end garbage phones for those that don't want anything more. But for the high end phone market they need to do something like this to stay competitive and thrive.
Not as good Alternative: Go ahead and make a decent device - put Android on it for God's sake. Then add your messaging to it. But compared to my first option from above you can see how this would be lifting 10 thousand pounds of dung up a hill for a limited payback instead of lifting 1000 pounds of it and have a vastly bigger payback.
If the other handset makers and / or carriers fight back against doing messaging correctly and refuse to make direct deals with RIM for software only solutions (that would replace all of their inferior attempts), then reach out to companies and individual users that demand the best messaging and security possible for their high end devices.
Enough said.
</rant>