I couldn't agree more. I chose the Maxx over the X and love it. Sure, it's not as good looking as the X, but I don't think it's ugly either. I actually love the Kevlar back on the Maxx. It prevents fingerprints and smudges and generally feels good in the hand. But the key, obviously, is the battery. I am generally not a heavy user, more medium user. But even on days when I am seemingly on my phone all day (text, talk, internet, music, etc.), I have never plugged in at the end of the day with less than 50%. I know, well then what's the point of the Maxx if I don't even use half the battery? I just like having the comfort to know that no matter what I do in a given day, my phone will make it through the entire day.