IMO, we will most likely not see the X carried by T Mobile. I believe its because the two companies are headed in different directions. Motorola wants to cut the middleman carrier out and sell phones direct to customers. Legare is pushing T Mobile towards a business model in which T Mobile is a phone retailer that happens to provide cell service to the phones it sells. Those two business models are diametrically opposed.
I know this opinion will be unpoplular to the T Mobile fans, but that's the lay of the land. Legare has been wildly creative at finding ways to lock customers into long term deals without "contracts". Payment plans and leases are examples. By baking Wifi calling into firmware as opposed to a standalone app, Legare is providing incentive to buy phones directly from him. He desperately wants his customers to buy phones from T Mobile because that's where his true profits are. Please don't take this a criticism of Legare. He's doing what he thinks is right for T Mobile and I for one don't blame him.. A lot of his initiatives are good for T Mobile AND the customer, but not all. And he's doing a helluva job based on the latest earnings. Legare doesn't like you buying directly from Motorola because its costing him profit. Google is to big and strong for Legare to ignore the Nexus line. Lenovo/Motorola doesn't yet have that kind of moxie.
Motorola is fighting that business model with the Pure. Will it succeed? Time will tell. Unless Lenovo is prepared to invest heavily in Motorola (particularly marketing an area where Google didn't seem to give a [language removed by mod]) Motorola is fighting an uphill battle.
I'm a fan of what
Legere has done to change the wireless system in America. But I don't think what you said should be unpopular with T-Mo fans(Myself included). He's done exactly what you said and created clever ways to implement contracts without customers knowing they are in contracts.
Idk about "desperately wants his customers to buy from him".....But I'm sure he'd rather they buy from him. I just don't think he cares where you get the phone as long as it's connected to T-Mo. He hasn't removed any of the options for us BYOD ppl and we can still fully take advantage of everything else T-Mo has to offer. I don't know why or if WiFI calling can or will be opened up in the future.
As for "leasing" a phone....it's purely win win for both the company and the consumer. While I personally don't want to take advantage of it, you'll have ppl who want to switch phones often and then T-Mo gets that phone back to resell to another person later. It's not a bad program for certain consumers. I'm just not one of them. Not to mention I hate that they are favoring the iPhone over Android phones in the system.
He's very clever trickster....but a smart consumer can also take advantages of the great changes that he's made and not fall for the new tricks.
Where Moto might find a problem with carriers is the fact that it can be used everywhere. The carriers don't want to compete on price as much, so if someone is buying a phone for $500 that works specifically on ATT, then ATT knows that customer will use that POS on ATT until it self destructs in their pocket. They don't want you to have the ability to shop around plans and go wherever you want whenever you want.
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