Bring your own phone discount

boogas8

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Jan 20, 2014
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Why would there be a discount for bringing your own phone?


Sent using my iPhone 6 Plus via the Uncarrier
 

raino

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Nov 18, 2012
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Why would there be a discount for bringing your own phone?

Because AT&T (and perhaps Verizon too) has positioned their BYOD/non-subsidy pricing as a discount on service. Under Next pricing, AT&T charges you $15 less if you BYOD.
 

boogas8

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Because AT&T (and perhaps Verizon too) has positioned their BYOD/non-subsidy pricing as a discount on service. Under Next pricing, AT&T charges you $15 less if you BYOD.

I see, they offer a "discount."


Sent using my iPhone 6 Plus via the Uncarrier
 

anon(3653)

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Nov 19, 2009
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Because AT&T (and perhaps Verizon too) has positioned their BYOD/non-subsidy pricing as a discount on service. Under Next pricing, AT&T charges you $15 less if you BYOD.
T-Mobile does not do contacts anymore. All of their plan prices are basically BYOD.
 

zorak950

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Feb 2, 2011
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T-Mobile and AT&T have drastically different pricing structures, so comparing them is a bit difficult. T-Mobile only charges per line, with a discrete service plan for each line, and device costs stand entirely apart from that. AT&T charges data as a separate service from the per-line cost, and since they still offer contract plans, the contact subsidy premium is expressed in the line cost. Thus, when you bring your own device (or buy one at full price or on an EIP), you receive a line discount.

T-Mobile's "discount" is invisible because it doesn't offer service on contract, so there's no plan without a discount.