Apple Slips by 5 Years, why?


Jun 25, 2015
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From the very early days of the mobile phone, I pushed model after model, never really satisfied. Steve Jobs took to the stage and announced iPhone and the world changed. The promise that the iPhone would outperform other phones over the next five years was correct. After four years I tired of the sameness of the iPhone and switched to Android. At first, it was difficult. The phone hardware was slow, and the OS was cumbersome, but I persevered.

Although I kept a watching brief on Apple, the Android machine started to excel. I used Android tablets as a desktop replacement. But disaster struck at the end of 2017, and I broke my YogaBook. I felt that YogaBook was end-of-life, so I looked for a replacement. I could find no, good, Android tables. I followed reviewer advice “the best Android tablet is an iPad” and bought the 2017 model. Although I continued to use Google apps, I felt getting an iPhone would enhance the experience; I was wrong.

I have found the apps available for Apple are limited, mainly due to the harsh constraints of Apple. Functions I have come to expect like crescendo alarms can’t work seamlessly, because of O/S constraints. I spent an hour using Apple’s intuitive O/S and web service to download 120 photos, failed, then downloaded in seconds from Google Photo. To compare experience, iPhoto, not good, iMusic, not good, Siri, rubbish, app integration, e.g. LastPass, not as good.

These and other minor grumbles, (most users have some issue,) are very often due to Apple’s harsh security constraints are frustrating. Apple is stifling creativity and usability bit by bit in the name of security and run the risk of becoming another Blackberry. None of the ‘big’ changes Apple is instigating is new, pens, large screens, high res, it’s all been done. It is possible, on the current path for Apple to slip five years behind the competition.

This trend is nothing new, we have seen it many times in the past. Epson and IBM, Wordperfect, Lotus 123, these were industry standards. They were the products of choice for every corporation, and it made them the target others had to reach. In the end, others out-developed them, out priced them, and most young people today have no idea what they are. Apple has stood on the brink once, do they believe it could never happen again?
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