Google Nexus Tablet from LG

[Gameboy70]

Isn't the xoom the "Nexus tablet"?

It's conspicuously not a Nexus branded tablet, why begs the question, "Why?" Evidently the Xoom is the G1 of tablets rather than the Nexus One. I think Google's trying to assert more control over their premier partners (Moto, Samsung, et al) by more stringent branding requirements, like which tablet gets knighted with the Nexus label, and which ones get the Powered by Google logo.