How does AI in e-commerce personalize my shopping recommendations?

[jasongrimes]

I keep seeing personalized recommendations when I shop online but how does this AI actually work? like sometimes it suggests things genuinely buy but other times it's way off why does it think I need another blender after I just bought one? Does it track my clicks how long I look at items or even what I add to cart but don't buy? And what about when I'm shopping for gifts versus stuff for myself does the AI get confused? Can I actually train it to be more accurate by ignoring certain suggestions? is this just smart marketing or is it really learning my preferences nd should I be concerned about privacy with all this tracking? Honestly I'm curious how much is clever algorithms versus just guessing does anyone else find these recommendations helpful or do you mostly ignore them?

 

[Bla1ze]

The combo of cookies and AI - https://www.cookiebot.com/en/tracking-cookies/. Basically every site you view, every thing you look up, it's all building a profile on you using signals. You can train it by feeding it garbage data (or accurate data) over and over but that takes time and it essentially knows if something is for you or not because you've fed it so much info over time that it can detect deviations from the norm. Personally, I go out of my way to block/disable whatever I can, but these days that's nearly impossible.

 

[jasongrimes]

The combo of cookies and AI - https://www.cookiebot.com/en/tracking-cookies/. Basically every site you view, every thing you look up, it's all building a profile on you using signals.

Damn never knew about this i mean i know about they track about you but this is different