Why do my apps keep re-appearing after a restart?

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AC Question

App keeps re-appearing after restart

My son has a Samsung Galaxy Tab 3 which has contracted a some sort of virus/malware. After rooting his tab I have manged to remove much of the virus/malware which was causing many applications to stop running and loads of ads were making the tab unusable.
The only thing I have left now is an app called SpicyDesires which after checking the web is a dating site. The problem I have is that I can remove the app without a problem but as soon as the tab is restarted the app reappears.

How can I permanently remove this app?