I use it all the time, one of the features that will keep me using Samsung phones. I find it extremely convenient and useful. As per points, I just earned enough points, 16,000, and got my wife a Gear Fit 2 for Mother's Day. I've used points to get a BestBuy gift card, I think it was worth $20, plus I use and look for coupons in the deal section. In addition to that, through promotions they've had since they started it they've given me a samsung wireless charger plus a pair of Samsung wireless level headphones which work very well.