What's wrong with purple? Is this a Teletubbyesque/homophobia thing or just a matter of taste? If so...weird. After all, purple stands for royal. Of course, it's easy for me to say cause I've got the hypercool white one, which I have covered with a translucent teal gel cover. Which makes me wonder, is there a color on a translucent case that would alter the purple? Obviously, there are plenty of cases that will conceal the color, but, once you get the phone, maybe you could try different color translucent cases and see if one of them turns it into a shade that you actually like.