HTC One must be a good phone if Samsung is paying to bash them.

My experience with the last 2 HTC phones, nobody has to pay me to bash them.

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HTC have and did there homework they wanted to be number 1 for a while but apple and Samsung ruled and were crowned so they did it after endless days of hard work days end HTC have not only made the best ever smartphone which is the new champ the king of the ring in smartphones but a phone that will be hard to beat by the M8 aka HTC TWO........ Maybe it will be the champ like it's little bro lolzzz I love my HTC one

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I'm sure this goes on with everyone and more than we think, maybe Samsung was just bad at hiding it, but HTC must be scaring Samsung a bit.
Samsung Fined For Paying People to Criticize HTC's Products - ABC News

I'm sure Samsung doesn't want HTC or other 'enemies' to sell smartphones. Especially the HTC One. This is the first time HTC gave us a phone that could match up with the Galaxy S Series from Samsung. But don't forget that HTC is not the only company that Samsung is attacking. Samsung does this things to Apple all the time. A 'little' bit of lying and paying people off is something small for the marketing department.

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