The problem Apple has always had is that they manage to bury genuine innovation under a mountain of hubris and arrogance and eventually their laziness is their undoing. Granted, they are so wildly successful selling their shiny toys to the iDiots with more dollars than sense that it's hard to see them stumbling, but their actions are not those of a bold innovator on top of their game but of a frightened, spent weakling attempting to use the broken patent and legal systems to sue their betters out of the marketplace because they can't compete with products anymore.
When you look honestly at Apple now, they make exactly one product that funds the whole shebang: the iPod Touch and its variants. Add a cell radio and it's an iPhone; make it bigger and it's an iPad; but other than RAM amounts and size, they're fundamentally the same thing. When Apple took the word "Computer" out of their name, you knew that they were selling shiny toys to mindless status mongers.
The Apple Achille's Heel is that they are so arrogant that once they've done something they can't improve on it because to improve would be to admit that it wasn't absolutely perfect the first time. Look at the iPhones: There have been six models, but actually there have only been two - the original and its 3G and 3GS speed bumps and the 4/4S/5 lines which switched it to aluminum bodies, "Retina" displays (which are a joke because they still aren't HD or as large as most Android phones, but are praised as the ultimate) but other than minor changes, they're more of the same. The additions to iOS like pull down notifications and multitasking have been shamelessly ripped off from WebOS and Android, but because of the herdthink of the tech press and the iHerds, people think Apple invented things like video conferencing just because they slapped a label like Facetime on what Nokia did years earlier.
While Apple may have sparked the evolution of smartphones with the OG iPhone five years ago, its progress since then has been merely evolutionary, not revolutionary as they and their iHerds want to believe. The UI is boring and unfriendly as anyone who has tried to set up an iDevice after using widget-crazy Android can attest, but will never change because that's the way they invented it and they. will. never. change. it. (There was an article by designer tearing them a new one for the stupid design of QuickTime 4 in 2000 and they never redesigned that, so you will be able to check the time, weather, and location from your homescreen never with Apple.) Compare the leaps Android handsets have made in just four years to the incremental baby-stepping Apple has done. I saw a shot of the original G1 the other day and it looks like it's 10 years old. The iPhone, meanwhile, is just iterative and still uses the giant space-wasting Home button. Android has taken time to get its manure gathered, but is now super-slick and configurable. Want to confuse an iDiot? Ask them about changing keyboards. Blank stares every time.
Now look at Apple's recent moves. They've screwed over everyone who has an iPod accessory from the past decade with their new Lightning connector and then screwed iWhatnot 5 users by forcing people to pay through the nose for proprietary chargers with chips inside that prevents cheaper options for consumers. I have a half-dozen micro-USB chargers from the various phones and tablets I've bought and that allows me to leave chargers all over - work, g/f's, car - to top off. It will cost iChumps another $100+ to be able to charge up their iToys. This doesn't even mention the cost of 30-pin-to-Lightning adapters.
What has revealed Apple's agenda with their jihad against Samsung is the schizophrenic claims they've been making. In true Orwellian manner, they are simultaneously claiming that Samsung is stealing rice from their bowl AND that they totally trounce Samsung in sales. Which is it? The numbers tell the tale of Android's lapping iOS in activations and Samsung is the biggest maker of cell phones and since they're kicking Apple's teeth in with quality and numbers around the world, Apple is attempting to sue them out of the market with cheap patent troll tactics. Instead of manning up and making something revolutionary again, they're trying to get Daddy Justice to get the mean people off the playground so they can have their monopoly again. A confident company would have responded to Samsung's challenge by making something even cooler. That they're crying for someone to make the bad company go away reveals that they can't innovate anymore and fear a repeat of their defeat in PCs.
The latest missteps with Apple Maps and those profoundly stupid celebrity Siri ads show how adrift Apple is behind the scenes. As much of a charlatan and personal piece of crap Steve Jobs was, he would NEVER have foisted buggy, alpha-quality garbage like the new Maps disaster onto his loyal flock, as much as he hated Google. Apple had a year left on their deal with Google for Maps and under Jobs, he would've been flogging his nerds or buying someone to make a working map app or would've simply bit the bullet and kept Google on for this one piece. Instead Apple screwed their iHerds over. Google should run ads for Android in general, taunting Apple for the junk they have and the hotness Google provides. Instead of those dumb ads for Chrome with the developers of Angry Birds talking about stuff that NO ONE WHO ISN'T A DEVELOPER CARES ABOUT, run an ad showing the differences between Google Maps and Apple Maps and tag it with, "The best and most accurate maps and free turn-by-turn navigation on every Android phone." BAM!!! Make it happen!
Still, knowing how scared Apple is doesn't help if corrupt judges and ignorant juries can be manipulated to protect the poor helpless American company against the mean yellow devil copycats. Sigh.