Motorola Went Big and Gimmicky on the Moto X (2014) a La Samsung This Time

As for battery life, the newer smartphones have great battery life. How much screen on time can you get out of a Macbook Air running on its battery?

I leave home with my 11" Macbook Air fully charged, and I never have to charge it until I get home at night. If I wanted, I could still go to work the next day without having charged the battery and get through probably half of my workday before needing to charge it up again.
 
Z3 is not spiritual successor of Moto X. Sony UI does slow things down and their update is pretty poor (even though it seem like it improved a bit). It's a blocky phone and isn't ergonomically designed like Moto phones. It is a good phone and from experience Sony have good build quality and great speaker and audio quality. It's more of an alternative.
 
I leave home with my 11" Macbook Air fully charged, and I never have to charge it until I get home at night. If I wanted, I could still go to work the next day without having charged the battery and get through probably half of my workday before needing to charge it up again.

And the 13" is even better. I don't use my rMBP 13" as much as you seem to use your MBA, but I usually go through a whole week on one charge. ~9 hours screen on time 🙌
 
There are many references I can point to that show women prefer Apple / iPhones.

As far as trusting companies know their markets - If you look at surveys with any sort of a critical eye, you'll quickly find that you can come to any conclusion you like by simply asking different questions, or asking them different ways. Moreover if you've been in a corporate environment for very long, you'll also quickly find that when those doing surveys don't produce the results the execs want to hear - they get replaced by a different survey company.

And my observation has been that women (and I work in an environment where 60%+ are women) will almost always go for an iPhone. I know a few who have android and of those - about half have Android because their husband bought their phone.

The Moto X (OG) was a phone that had what it took to change that. This new Moto X doesn't. There's nothing here to distinguish it from an HTC One M8, SGS5, Nexus 5, or Xperia Z3. It is just another big screen, high-end, fairly high quality Android phone. I'm sure it will do fine for what it is, but it isn't in the same vein as the original.

I think the "spiritual successor" to the Moto X is going to be the Xperia Z3 Compact, a 4.6" Snapdragon 801 waterproof phone with 2GB of RAM and build quality that would look perfectly at home with an apple logo on it.

Women prefer Apple, gentlemen prefer Samsung - CNET

http://readwrite.com/2012/05/22/why-the-iphones-success-has-women-to-thank

Android is for Boys? 73 Percent of Users Are Male

Those articles are from 2012/2010(One 2012 one is based on 2010 info and links to it). The one thing about this market is that it changes constantly. In 2010, we barely had the introduction of tablets and the Galaxy Note wasn't even out yet.

Once again the information these companies have versus simple surveys is staggering and I will say again, they know their market better than anybody writing articles on these tech blogs.
 
Z3 is not spiritual successor of Moto X. Sony UI does slow things down and their update is pretty poor (even though it seem like it improved a bit). It's a blocky phone and isn't ergonomically designed like Moto phones. It is a good phone and from experience Sony have good build quality and great speaker and audio quality. It's more of an alternative.
The z3 compact is the phone I hoped the new moto x would be, essentially, flagship specs in a form factor that won't be under duress if I sit down with it in my front jeans pocket. Motorola is going to sell tens of thousands of these to people who would have gone with the S5 but suddenly realized they can't live without a red leather back. It will sell thousands to people with a deep seated need to silence their phones by waving at them. And Motorola will laugh at people who buy it because they loved their original
Xs and think this phone is the logical successor. Too bad I'll never get my hands on a z3 compact.
 

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