- Dec 7, 2012
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I'm not the average consumer that most marketing departments target. I'm really into my tech, bordering on obsessive. I research my gadget purchases for months before committing. I keep a constant watch on devices most people seldom ever hear about. One thing that's often puzzled me is HOW Samsung managed such an unusually large lead over every other manufacturer except Apple. I mean aside from the obvious marketing. Another puzzling thing was why it got uptalked so often by the "public" on tech news sites, social media, and store reps. It's not like they're paid to. Right?
I'm not slamming the product. You can't achieve that success on marketing alone, you still have to make a decent product. Key word: decent. This is why I was puzzled. Samsung's competitors make good products too. There's nothing vastly superior about Samsung devices that would be proportionate to their lead in sales and market share, even when you factor in "usual" marketing methods.
CNN appears to have turned over a rock and found something about Samsung's marketing methods underneath. Something Samsung came close to but not quite admitting. What are your thoughts? Do you think these kinds of practices should fall under antitrust laws or do you believe all is fair in retail war?
Here is the first article:
http://tech.fortune.cnn.com/2013/04/20/apple-samsung-dirty-tricks/
This is the followup where they comment on the suspicious activities they discovered in the reaction to the original:
http://tech.fortune.cnn.com/2013/04/21/apple-samsung-agent-provocateurs/#respond
I'm not slamming the product. You can't achieve that success on marketing alone, you still have to make a decent product. Key word: decent. This is why I was puzzled. Samsung's competitors make good products too. There's nothing vastly superior about Samsung devices that would be proportionate to their lead in sales and market share, even when you factor in "usual" marketing methods.
CNN appears to have turned over a rock and found something about Samsung's marketing methods underneath. Something Samsung came close to but not quite admitting. What are your thoughts? Do you think these kinds of practices should fall under antitrust laws or do you believe all is fair in retail war?
Here is the first article:
http://tech.fortune.cnn.com/2013/04/20/apple-samsung-dirty-tricks/
This is the followup where they comment on the suspicious activities they discovered in the reaction to the original:
http://tech.fortune.cnn.com/2013/04/21/apple-samsung-agent-provocateurs/#respond