There is no such thing as too big to worry about [customer] satisfaction. If a company is enormous (like Google), it can survive for a decent amount of time even if its customer service is horrible. Eventually, however, it will catch up and the company will suffer as a result.
This N7 launch does not bode well for Google. It created the N7 to directly compete with Amazon and it's ecosystem of books, movies, apps, etc. Unfortunately, the other thing Amazon has going for it is absolutely awesome customer service. They get it right every time. I have been a loyal Amazon customer since before the invention of Amazon Prime. The reason I remain so loyal is that they have always met or exceeded my expectations for customer service. Always. I haven't been disappointed once in seven years.
I stepped out on a limb for the N7. I had a Kindle Fire and I sold it. I took a chance on Google, and I was supremely disappointed. The customer service is abysmal, and they completely botched this release with no explanation and no apologies. Thankfully I was able to actually cancel my preorder, even though it was already in the preshipping phase. Oddly, that's the one thing Google actually did right: cancelled my order when I wanted them to. Sad. If they had good customer service in the first place I would not have wanted to cancel.
Unfortunately, it's going to catch up to them if they don't learn from this.
Now I am patiently waiting for the Kindle Fire 2.