Marketability of the Nexus

[ChillFactorz]

My thoughts about how the Nexus brand would sell, most notably the Prime.

As far as I thought most of the Nexus branded phones were unbranded so therefore the carriers would not subsidize them. I know that some Nexus S phones can be bought at Best Buy for 49.99 now, or at some carriers, but I'm thinking about at first release. With this thinking the price of this phone would be out of reach for the average consumer, at $500-$600 per phone. This is why the phone was considered a Dev and Geek phone, the few people who would spend the money for this phone. I'm a Geek and would want a Nexus, but can not justify the price, Family obligations. If the Prime was subsidized on all carriers from the beginning, This phone would be so much more marketable to the masses. Just like iPhone, Google can introduce the next Nexus, each year and the masses would follow. I've heard that the Carriers make money on the bloatware, thus allowing them to subsidize a phone a bit more. With no bloatware allowed, I would think the carrier have no incentive to sell the Nexus line, even though Apple found a way. It sounds like Google needs to step it up with a Marketing blitz and lean on the carriers to get the pure Android experience in motion. I think it will be a win win for both. This might stabilize the Android fragmentation, One OS, one experience.

Just my opinion, just my rant. :-!

 

[ejaymd11]

The carrier would have no incentive to carrier the Nexus line? What is the incentive to carry the Iphone?

 

[SpaceHippie]

The carrier would have no incentive to carrier the Nexus line? What is the incentive to carry the Iphone?

It's an Apple product. Slap a apple on anything and it'll sell like hotcakes.

 

[wyseguy77]

I don't know I think mainstream likes most of the skins out there. Vanilla is just too vanilla for most public. At least that's what I see in my friends.they rather have blur than cm7.
Sent from my SCH-I500 using Tapatalk

 

[sushiglobster]

I don't know I think mainstream likes most of the skins out there. Vanilla is just too vanilla for most public. At least that's what I see in my friends.they rather have blur than cm7.
Sent from my SCH-I500 using Tapatalk

I totally agree. The general public doesn't understand the tech stuff all that well, but if it's flashy and does neat-o things, then they are sold.

Same reason why a race car driver would strip all the nice things from his sporty car is the same reason why us Fandroid people prefer the Google experience alone, without the flashy junk of bloatware and skins.

 

[infernalman7]

I live in a market where sales of mobile devices are not tied to carriers so I might see "marketability" of the phone differently. (Bring your own phone, no subsidy then you just put your SIM card in)

But all I can say that the Nexus would do well here!

Oddly enough, Samsung is the one marketing the Nexus S in Thailand (not the telco), so I expect them to do it again. Just can't wait.

 

[dsignori]

It's not really about the bloatware when it comes to the profit for carriers. The carriers may make some money off the bloatware, true. But the vast, VAST majority of the profits come from monthly contracts from users. THAT is what allows carriers to subsidize the phone prices, not bloatware. If I pay $70/month for 2 years, I just gave a carrier almost $1700, plus the $200 subsidized price = almost $2000 over the life of the contract. Any profit from bloatware would be minute in comparison.

Bloatware or not, it is WELL worth it for the carrier if the phone sells well.

 

[pmugghc]

I live in a market where sales of mobile devices are not tied to carriers so I might see "marketability" of the phone differently. (Bring your own phone, no subsidy then you just put your SIM card in)

But all I can say that the Nexus would do well here!

Oddly enough, Samsung is the one marketing the Nexus S in Thailand (not the telco), so I expect them to do it again. Just can't wait.

I live here in T too, but I don't understand why the Nexus S is more expensive than SGS2.

Sent from my MB525 using Tapatalk

 

[infernalman7]

I live here in T too, but I don't understand why the Nexus S is more expensive than SGS2.

Sent from my MB525 using Tapatalk

Whoa, I didn't know this! Perhaps the NAND flash memory?
Or is it because of AIS's involvement in the process of getting it to Thailand.

 

[ChillFactorz]

I was under the assumption the carrier pays full price from the phones and then turns around and sells them to us for less so they lose money on each phone initially, in the front end then make it back up on the life of the contract. and if somebody brings a phone to the carrier and pays per month, the carriers are already ahead because they didn't lose up front on the phone. If the carriers sell the device they usually lock it down to their network costing them time and money (paying for marketing, devs who create specialized OSs and so on) to do such, thus they feel they have control over the rights of the phone. This goes against what Google had envisioned for the Nexus line, ala Apple & iPhone. This is why Google took control and sold Nexus through themselves with online sales. That didn't work out so well (poor marketing) so Google started to look else where for added sales. Bottom line Nexus is a great line of phones, make it affordable to the Masses and Mass Market the Line (maybe through which ever OEM that is currently designing it) the public will then SEE the value of the Nexus experience, and Hype will follow.

Again these are my opinions, most is based on facts I have read , others are assumptions and creative imagination. Take it as you will.

NO FLAME ZONE