Update on my efforts to get a replacement or return: 9/13 Essential tells me I will get a replacement due to screen response problems within 7 days. After two weeks, they never even contacted Asurion. Asurion takes over and tells me that it will take 5-7 days to be shipped since it was on back order. Called Thursday and was told I should have tracking number Friday. Tweeted Asurion today for help. Essential emails me today and tells me I am outside of the return window and need to talk to Asurion. I then called Asurion back and they offered to reimburse me after I buy a new one from any retailer and provide a receipt. Then within 1 hour I get a direct call from someone else at Asurion asking about a replacement. She said it was a referral from the CEO? This is odd in I had tweeted to Rubin over the weekend asking for help. Replacement ordered from Amazon today arriving tomorrow. Hopefully Asurion keeps their word.