The phone most likely is aimed at the non-tech elite. The phone has facebook, twitter and picasa integration on a widget on the home screen with MOTOblur, which is similar to the Sense UI on some of the newer HTC phones.
I don't see why a business person wouldn't choose a devour over a droid, if they liked the look and feel of it better. It definitely is more attractive than the droid. Many people have said, and I agree, that the keyboard is better on the devour. Whether you would opt for one of the HTC touchscreen-only phones is really a matter of preference. There are some exciting HTCs in the pipeline right now, but I jumped on the devour and have been happy with it. My only gripe is that Verizon hasn't done a thing to market it.