monsieurms
Well-known member
Blame me, uh, I mean consumers. I want the biggest screen I can get while still being able to hold it in one hand and put it in my pants pocket.
If you want a high end phone, we're not really talking about a phone, but a handheld computer. When you have a good sized screen, you can actually DO easily and well all those things it promises to do, like edit documents, read ebooks, surf the web, respond to your emails easily, watch videos, play games.
When Apple came out with all of its "look what you can do with the iPhone.." advertising when they released the first edition, the problem was very simple: in theory you could do it all, but who'd want to on that tiny, little screen? People like Samsung went on a different path and screen size has been an important part of that success. It means to me that the "phones" finally fulfill their inherent promise.
Anecdotes aside, professional marketing surveys in the industry prove the truth of this--I cited one recently, can't find it. They are generally concluding that consumers who want high end phones want phones with bigger screens. That seems to make sense as the two do tend to correlate. If you want high end, most will want something that makes high end features easy to use.
If you want a high end phone, we're not really talking about a phone, but a handheld computer. When you have a good sized screen, you can actually DO easily and well all those things it promises to do, like edit documents, read ebooks, surf the web, respond to your emails easily, watch videos, play games.
When Apple came out with all of its "look what you can do with the iPhone.." advertising when they released the first edition, the problem was very simple: in theory you could do it all, but who'd want to on that tiny, little screen? People like Samsung went on a different path and screen size has been an important part of that success. It means to me that the "phones" finally fulfill their inherent promise.
Anecdotes aside, professional marketing surveys in the industry prove the truth of this--I cited one recently, can't find it. They are generally concluding that consumers who want high end phones want phones with bigger screens. That seems to make sense as the two do tend to correlate. If you want high end, most will want something that makes high end features easy to use.