New "Unhinged" commercials showing up on TV

[Maikai.Guy]

Finally, we might be seeing some effort on Motorola's part to actually advertise the XOOM properly.

Prior to this week, I've only seen the "1984" and "Vendetta" commercials, both of which I think stink on ice. The only people who even understood the 1984 commercial were people plugged into the market, like the people reading this. The Vendetta commercial gave the message that XOOM was a gaming device.

The only commercial I thought gave a proper message to the general population was the "Unhinged" commercial, but I never saw it on TV... only the web.

This week, I've seen a new version of the "Unhinged" commercial about 4 times. It's quick, to the point, yet casts a broad net.
Xoom Out ? Motorola Xoom – Unhinged II Commercial ? Xoom Out

Very happy! Finally, someone in marketing at Motorola Mobility may have grown a brain.

 

[lobobuzz]

Finally, we might be seeing some effort on Motorola's part to actually advertise the XOOM properly.

Prior to this week, I've only seen the "1984" and "Vendetta" commercials, both of which I think stink on ice. The only people who even understood the 1984 commercial were people plugged into the market, like the people reading this. The Vendetta commercial gave the message that XOOM was a gaming device.

The only commercial I thought gave a proper message to the general population was the "Unhinged" commercial, but I never saw it on TV... only the web.

This week, I've seen a new version of the "Unhinged" commercial about 4 times. It's quick, to the point, yet casts a broad net.
Xoom Out ? Motorola Xoom ? Unhinged II Commercial ? Xoom Out

Very happy! Finally, someone in marketing at Motorola Mobility may have grown a brain.

Not sure what you mean by actually advertise the Xoom... turn on CNN as I see the Xoom commercial about 6 times per day just on CNN. I just saw it as I was reading your message.

IMO Motorola is doing a great advertising the Xoom. In comparision, I have not yet seen a iPad 2 TV commercial.

BTW, I'm not being a Xoom fanboy or an iPad hater... just stating the facts as I see it.

 

[Maikai.Guy]

Not sure what you mean by actually advertise the Xoom... turn on CNN as I see the Xoom commercial about 6 times per day just on CNN. I just saw it as I was reading your message.

IMO Motorola is doing a great advertising the Xoom. In comparision, I have not yet seen a iPad 2 TV commercial.

BTW, I'm not being a Xoom fanboy or an iPad hater... just stating the facts as I see it.

That's kind of what I'm saying... but I think what you mean to say is this isn't a recent event... you've been seeing this for awhile.

I guess it's the channels I watch. I haven't seen a very aggressive ad campaign to date. In fact, I haven't seen much of an ad campaign at all until this past week.

Gotta stop watching the adventures of Mush Mouse and Pumkin Puss. ;-)

 

[lobobuzz]

Yep, you're right it is the same spot with that dude standing there turning a laptop into the Xoom. The only change they've made was adding the Flash capability. Whenever it comes on I stop and watch it... even though I've seen it a million times.