I think Asus Transformer in the $399+ price point will sell more than the Xoom. People are still going to compare price before anything, and the iPad's $499 starting price set the bar pretty damn low. Motorola is not going to sell 15 or 20 million Xoom's, simply to much competition running the same OS. They have to constantly improve hardware and lower price to sell more tablets. Just like the smartphone market, Honeycomb may one day take over as the market share lead in tablet OS, but no one tablet will likely outsell the iPad anytime soon.
Apple only has one horse to ride, and they advertise and promote the heck out of it. The iPad 2 is now the only thing they have to focus on, and with 10's of millions expected to sell in 2011 it will bring in billions in revenue which they can easily pay for ads non stop. '
Google isn't advertising Honeycomb, nor is Moto, they try to push their brand name and spec list. IMO instead of pushing the benifits of the OS, they try some special effects that leave no real impression on the consumer. They have no clue what Honeycomb can do. Apple focuses on the OS aside from showing how thin the tablet is. They show what you can do with it, vs a hardware list.. which sells product to the general public. The general public do not speak geek, they do not understand what ram vs flash is, what dual core cpus or Tegra 2 means... SHOW THEM the OS and it's featrues... don't tell them it has a Tegra 2 with 1 gig of ram... that may as well be latin, because they simply don't understand.
That is my thoughts on why the Xoom is not sellnig as well as it could be.