Ordered mine on Sunday, 12/22 with an estimated delivery on 12/31, received it 12/24. Previously had an off the shelf 16gb black AT&T model that I sold to get a Note 3, always wanted to try a Note so I did. Nice device but after the novelty wore off I realized it was just to BIG for me, my son bought it from me. As luck would have it I scored one of the Today show coupons and ordered my new Moto Maker 32gb black on woven black, red accents and inscribed GSM Unlocked Moto X. Mine came with 4.2.2 out of the box but immediately picked up the 4.4 OTA update on first start up. After setting it up and using it for a bit I decided to load the Google Experience launcher on it. Really liking the new launcher. The icons are a bit larger, which is kinda nice but they seem a bit less sharp when enlarged like that (maybe just my imagination though). Anyway, loving the Moto X and glad to have one again.
I haven't received my shipping notice yet, but Fed Ex Delivery Manager says a package from Motorola is being shipped to me Priority Overnight for delivery tomorrow!!!!
So ordered on the 24th after business hours, delivered on the 28th, with of course, Christmas being one of those days. So as far as I am concerned, that was 1 day turn around since I ordered after business hours on the 24th and Christmas is not a work day.