I have read and talked to classmates with Evo's that have had difficulty rooting and getting certain roms to function properly thats why I asked. I had no idea about S-OFF for newer HTC phones so thats news to me. I would like to buy an HTC phone because of their nice builds but ever since I dove into rooting last year with my Epic 4G, its a necessity now for me since I feel that it will prolong the life of the phone. I don't have the money to be spending yearly on a new phone so I have to wait till my upgrade. I would assume if you are a vanilla user who doesn't want to be bothered with rooting, than the HTC line of phones would suit them best. For the people who want more (hacking, rooting, OS customization, etc..) out of their phones, Samsung seems like the best choice!