To all you folks saying people aren't owed this update, that's BS. We're not talking the old school Nokia monotone simple phones here -- this is a smartphone, mobile computing device. Like myself, I use this exclusively for work, and I would be screwed if something happened to it -- hence I can't take chances on rooting.
That said, when you buy a computer, do you go in with expectations that you will never be able to upgrade the operating system? Exactly ... it's the same situation here. I think it's crap when people say not to expect updates -- one of the big things about these phones are their abilities for OTA's. Moto/Verizon is dropping the ball here -- but every company has been through this, including iPhone 3GS/ATT last year ...