While I agree that for the company itself this is the best phone they've made, I don't agree that it's necessarily best for the consumer. Personally, I'm not too big a fan of the front and back glass. It's a terrible print magnet. While that can be remedied with a case, it defeats the purpose of the design. It's essentially the same phone, but of different materials. Yes, TouchWiz is scaled back, but it's still cluttered. The horrible icons are still there, as is the horrible teal blue and green scheme. As a S3 owner, they talk about innovation, but what have they really done in that regard? Yes, the screen looks great, but it's QHD AMOLED with a small battery. 577 ppi being pushed on a 2, 550 mAh battery? Call me skeptical. Yes, the camera shutter is fast. With the lack of SD card storage, you'll have to save pics to the cloud. All they have done is shine and gloss up their original concept, making it fragile to handle, while simultaneously taking away their two biggest selling points. Lame job, imho.